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    Influence of Local Demographics Cognition on Organizational Performance of Rated Hotels in Kenya
    (The Strategic Journal of Business & Change Management,, 2022-02) Gachuru, D. K.,; Senaji, T. A.; Gichunge, E. M.
    Though cognition, which we refer to in this study as “native thoughts” is an important disposition of managers, there is a dearth of empirical evidence on the relationship between cognition and performance of organizations. Drawing from the social cognitive theory, we investigated the influence of local demographics cognition on organizational performance of rated hotels in Kenya using a descriptive. Cross-sectional survey of 249 managers from 150 three, four and five-star hotels was used. A psychometrically validated questionnaire with items anchored on a five-point Likert type scale was used to collect quantitative data which were analyzed using SPSS software version 26. A binary logistic regression model was used to test the study hypothesis. The model fit the data that was collected with a Hosmer Lemeshow statistic that was insignificant t 5% level of significant (p.05) suggesting that the observed odd ratios were not by chance but as a result of the local demographics cognition. Overall, the logit model result was that local demographics cognition significantly predicted the odds for performance of the rated hotels (β = 1.189, Wald = 32.162, p<.05, OR=3.282). Further, on a scale of 1 to 5 the modal score for local demographics cognition was 3.282. This implied that managers’ cognition of local demographics was high and hence the use of this in strategy decisions increased the likelihood of satisfactory organizational performance of hotels. Consequently, null hypothesis that local demographics do not influence performance of rated hotels in Kenya was rejected. The conclusion was that managers of rated hotels in Kenya practised local demographics cognition - the “native thoughts” of demography and that it had a significant influence on organizational performance of hotels
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    The Influence of Institutional Pressures on Strategy Implementation in Public Secondary Schools in Selected Counties in Kenya
    (Lukenya University Multidisciplinary Journal (LUMJ), 2021-09) Mutea, H. K.; Senaji, T. A.; Rintari, N. G.
    This study sought to investigate the influence of institutional pressures on strategy implementation in public secondary schools in the four selected counties in Kenya. The target population was all the public secondary schools in the counties of Meru, Embu, Tharaka Nithi and Isiolo. The Slovin’s formula yielded a sample size of 250 secondary schools from the target population of 672. Data was collected from the sampled schools using a closed ended questionnaire. The results indicate that schools rated themselves moderately high in strategy implementation success, (mean = 3.50, Sd = .46). Further, the schools rated the strength of the institutional pressures they experienced as moderate (mean = 3.39, Sd = .40). Spearman’s rank correlation analysis showed moderate, positive and a statistically significant relationship between institutional pressures and strategy implementation in public secondary schools in Kenya (ρ = .476, p < .001). The binary logistic regression test for the hypothesis showed that institutional pressures had a Positive and statistically significant influence on strategy implementation in public secondary schools in Kenya {(Exp (B) = 4.433, p < .001}. The study recommends that the various public secondary schools stakeholders that are the originators of institutional pressures should play their roles effectively to ensure successful strategy implementation in their schools since these pressures have a significant influence.