Browsing Journal Articles by Author "Kairu, James Kamau"
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Exploring Salience as a Strategic Disposition in Kenya
Kairu, James Kamau; Senaji, Thomas Anyanje (Advances in Social Sciences Research Journal, 2021-05)Drawing from the socio-cognitive theory and upper echelon theory, we examined the relationship between salience and competitiveness by surveying 163 managers from leather and textile firms in Kenya. We used three dimensions ... -
Internal Versus External Orientation, Which Way for Competitiveness?
Kairu, James Kamau; Senaji, Thomas Anyanje; Kirimi, Eunice Karegi (INTERNATIONAL JOURNAL OF INNOVATIVE RESEARCH & DEVELOPMENT, 2021-05)Managerial cognition continues to attract interest from researchers in a bid to understand how it relates with performance of organisations. Drawing from the Social Cognitive theory we examine the relationship between managerial ...