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Now showing items 131-140 of 156
Implementing Strategic Planning Practices in Health Facilities.
(2016-07)
Strategic planning practices allow improvement of organizations performance by establishing guidelines in form of clear vision, mission statements and performance expectations including performance indicators. The study ...
Effects of Market Branding on the Growth of Small Scale Business in Kenya.
(KeMU, 2011)
In the ever changing world where customers' preferences and behavior in making decisions about which product to buy or service to use the selling company has to build and retain their brand in a way which makes it essential ...
An Analysis of Challenges to Integrated Marketing Communication: A Case of Banking Industry in Kenya.
(2011-05)
The emergence and the development of integrated marketing communication (IMC) has been determined by a number of evolutionary trends in various areas of marketing — the increased fragmentation and segmentation of markets, ...
An Analysis of Factors Influencing the Psychological Contract and Employee Performance in the Public Service.
(2011-05)
The purpose of the study was to get the effects of psychological contract on employee performance in the public service. The psychological contract is developed between the employee and the organization over an extended ...
Effect of Intellectual Capital on Financial Sustainability of Savings and Credit Cooperative Societies in Kenya
(KeMU, 2020-10)
Today SACCOs are operating within dynamic business environment. There is an increasing
importance of intellectual capital as a vital resource in a changing knowledge-based
environment where this resource has turned out ...
Influence of Organizational Factors on Implementation of Strategic Plans among Independent Regulatory Parastatals in Kenya
(2020-10)
The study set out to examine the factors influencing implementation of strategic plans of selected Kenyan parastatals. The study specific objectives were to examine the effect of resources, top management commitment, ...
Entrepreneurial Factors Influencing Freight Transport Firms’performance in Mombasa County, Kenya
(KeMU, 2020)
Entrepreneurial factors were the drivers of economic development in the world. Mombasa County is bestowed with unique strategic advantages and opportunities namely: -a gateway to landlocked countries, a sea port, an airport, ...
Effect of Performance Contracting on Employee Performance. A Case of Insurance Firms Nairobi County
(KeMU, 2020-11)
Although the insurance firms in Kenya are vital for economic and the wealth creation, forming an integral part of the country ‘s financial sector, survival of this crucial industry is highly threatened as evidenced by ...
Influence of Strategy Formulation on Performance of State Corporations in Kenya
(KeMU, 2020-11)
Management uses strategy formulation to measure negotiated performance goals. Formulation of strategy occurs at corporate, business and functional levels. Strategy formulation is anchored in what way to exploit the power ...
The Relationship between Credit Reference Bureau Services and Financial Performance of the Commercial Banks in Kenya: A Survey of Commercial Banks in Meru County
(KeMU, 2020-11)
The aim of this study was to establish the relationship between credit reference bureau services and financial performance of commercial banks in Meru County. Information about the credibility level of potential borrowers ...