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Influence of Knowledge Acquisition on Customer Satisfaction in Four and Five Star Hotels in Nairobi County, Kenya
(International Journal of Research and Scientific Innovation, 2022-10)
The study investigated the influence of knowledge
acquisition on customer satisfaction in four and five star hotels in
Nairobi. In conducting the study the researcher was guided by
the knowledge based view of the firm. ...
Influence of Customer Relationship Management Dimensions on Performance of Classified Accommodation Facilities in Coast Region of Kenya
(KeMU, 2020-11)
Customer Relationship Management (CRM) is an expanded domain of Relationship Marketing with an information technology component which enables a firm to manage its customers' data with an aim of improving the firm-customer ...
Factors Determining Successful Adoption of Internet of Things (IoT) in University Libraries: A case of Catholic University of Eastern Africa Library
(International Journal of Professional Practice, 2023-08)
The potential of Internet of Things technology to enhance operational efficiency and
effectiveness has been recognized across various sectors. However, its adoption in Kenyan
university libraries remains limited. The ...