Browsing by Author "Rintari, Ann"

Now showing items 1-2 of 2

Historical development of marketing and its implications to the future of marketing discipline

Chesula, Osman Wechuli; Kiriinya, Stephen Ntuara; Rintari, Ann (Research Journal in Advanced Social Sciences,, 2021-05)

This paper sought to examine the development of marketing (theory, scholarship and practice) and accounted for that evolution. It also sought to determine the implications that the developments have for the marketing ...
Influence of Situational Analysis in Tvet Institutions on Graduate Employability in Kenya. A Case of Nairobi Metropolitan Counties

Moustafa, El Amin El Sallaly,; Riungu, Festus Kinyua; Rintari, Ann (Journal International of Business Management,, 2023-07)

This study assessed the influence of situational analysis in TVET institutions on graduate employability in Kenya. The study was anchored on human capital theory. Survey research design was used in the study. A sample ...