Browsing by Author "P., Mwenda"

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Influence of recruitment and selection of diversity management amongst state corporations in Mombasa County

Ali, Munira. A.; E., Mathuva; P., Mwenda (Strategic journal, 2019-07-04)

The study sought to assess the influence of recruitment and selection on diversity management among state corporations in Mombasa County. The study involved selected major state corporations with head quotas in Mombasa ...
STRATEGIC FACTORS ADOPTED BY TOYOTA MOTOR CORPORATION TO GAINING COMPETITIVE ADVANTAGE IN KENYA: A CASE OF TOYOTA MOTOR DEALERS IN MOMBASA COUNTY

S. S., Tarmohamed; P., Mwenda; S., Muli (The Strategic Journal of Business & Change Management, 2022-03)

The study determined strategic factors adopted by Toyota Motor Corporation to gaining competitive advantage in Kenya. The researchers sought to investigate the impact of product distinctiveness and risk taking on attaining ...