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Factors Influencing the Use of Commercial Paper as a Debt Instrument in Kenya
(KeMU, 2008-01)
In many corporations, borrowing short-term money from banks is often a laborious and annoying task. The desire to avoid banks as much as possible has led to the widespread popularity of commercial paper. Usage of commercial ...
An Investigation of Branding Strategies Used by Tea Packers in Kenya.A Case Study of the Registered Tea Packers in the Industry.
(KeMU, 2008-06)
There has been a global slump in prices of tea from 3.3 $ per kilo in the 1970's to the current average of 1.6$ per kilo. This represents a drop of 47% due to global over production, declining tea consumption and other tea ...
Segmentation Practices of Furniture Manufacturing Businesses in Maua Municipality and its Environs
(KeMU, 2008-06)
The aim of this study was to assess the segmentation practices of furniture manufacturing business. A survey of sixty two registered furniture manufacturers was carried out in Meru north district. The general objective of ...
Factors that Influence Demand for Credit among Small-Scale Investors. A Case Study of Meru Central District
(KeMU, 2008-06)
The recovery of the Kenyan economy that registered a steady growth rate of ranging between 0.5% in 2002, and 6.1 % in 2006 (CBS-GoK, 2007) reflected broad-based expansion of credit markets. This is demonstrated by the level ...
Factors Leading To the Creation of Squatters in the Rift Valley Province of Kenya
(KeMU, 2008-05)
The study sought to investigate the factors leading to the development and growth of Squatter problem in Kenya with special emphasis on Rift Valley Province. One hundred and ninety six (196) squatters were interviewed on ...