Browsing Masters Theses and Dissertations by Author "acf75e23-5b61-4d09-abb7-f8109c326387"
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The Moderating Effects of Service Innovation on the Relationship Between Social Media Usage and Performance of Selected Microfinance Institutions in Meru County
Ireri, David Muriithi (KeMU, 2021-09)In the world today social media platforms have snowballed and sparked both opportunity and concern on how their use affects the financial performance of selected microfinance institutions. Implementation of premeditated ...