Browsing Master of Business Administration by Title
Now showing items 180-199 of 259
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The Influence of Relationship Marketing on Customer Loyalty in the Banking Industry.
(KeMU, 2011-05)Relationship marketing comprises all the activities that are designed to establish, develop and maintain successful relationship with customers. Therefore relationship marketing has become more and more important since the ... -
Influence of Revenue Collection Strategies on Revenue Collection Performance of Moyale Sub-County Border Point Kenya
(KeMU, 2023-08)This research study aimed at investigating the influence of revenue collection strategies on the revenue collection performance in Moyale Sub County border point. This study investigates the impact of various revenue ... -
Influence of Reward Strategy on Employee’s Performance in Public Hospitals in Nairobi County, Kenya
(KeMU, 2022-10)In a globalized economy and in an intensely competitive business environment, organizations must ensure they have the most attractive and effective strategies to cope with the evolving trend. The purpose of reward strategy ... -
Influence of Selected Organizational Factors on Performance of International Airlines in Kenya
(KeMU, 2022-10)The aim of survey was to investigate the impact of organizational factors on performance of international airlines in Kenya’s aviation industry. More specifically, the study seeks to find out the influence of organizational ... -
Influence of Selected Strategy Implementation Factors on Organizational Performance of Selected Small and Micro Enterprises in Machakos County, Kenya
(KeMU, 2023-07)Small and Micro Enterprises performance can be significantly impacted by the adoption of strategies that take into account various functional areas, including accounting, marketing, human resource management, and information ... -
Influence of Strategic Alliances on Performance of Telecommunication Organizations in Kenya
(KeMU, 2023-10)Strategic alliances are a common scenario in businesses and organizations. This is attributable to the rising number of business collaborations anchored not only on ownership but also on affiliations which have eventually ... -
Influence of Strategic Change Management on the Performance of County Development Projects in Meru County, Kenya
(KeMU, 2021-08)Strategic management is the study area that deals with the big planned and unplanned efforts made by management teams on behalf of the company to improve the efficiency of companies in their external environments by using ... -
Influence of Strategic Leadership on Innovation among Mobile Service Providers in Kenya
(KeMU, 2019-08)A firm’s ability to continually produce relevant inventions, and convert them into marketable products, has a profound influence on its competitiveness and the pathways toward future success that are open to it. Strategic ... -
Influence of Strategic Leadership Practices on Organizational Performance: Survey of Selected Commercial Based Parastatals in Kenya
(KeMU, 2023-07)The commercial parastatals are allowed by the constitution to charge for various services and goods provided to the public but at a reasonable price so as to fund the government operations. That notwithstanding, the ... -
Influence of Strategic Management Practices on Organisational Performance: A Survey of Commercial Based Parastatals in Kenya
(KeMU, 2022-08)A key role of strategic management theory as well as research continues to be the consistent improvement of institutional results. The idea and practices of strategic management is therefore significant to privately-owned, ... -
Influence of Strategic Management Practices On Organizational Performance of Non-Governmental Organizations in Nairobi County
(KeMU, 2022-10)Strategic management practices in the nonprofit sector are the same as in the for-profit sector. some potential benefits that could be realized by a non-governmental organization (NGO) as a result of implementing strategic ... -
Influence of Strategic Orientation on Performance of Hotels in Kenya, A Survey of Beach Hotels in Mombasa County.
(KeMU, 2021-09)The hotel industry is regarded as among the crucial economic drivers for both developed and non-developed Nations. The industry contributes to economic growth by creating wealth, innovation and employment opportunities. ... -
Influence of Strategy Control Practices on Organizational Performance of Firms Within Textile and Apparel Industry, in Nairobi County
(KeMU, 2021-09)A strategy assessment and regulation/control practice is the procedure of finding out the efficacy of a particular plan in accomplishing the administrative goals and taking counteractive measures when necessary. Therefore, ... -
Influence of Strategy Formulation on Performance of State Corporations in Kenya
(KeMU, 2020-11)Management uses strategy formulation to measure negotiated performance goals. Formulation of strategy occurs at corporate, business and functional levels. Strategy formulation is anchored in what way to exploit the power ... -
Influence of Strategy Implementation on Performance of Sugar Milling Firms in Western Kenya
(KeMU, 2023-01)Implementing a strategy entails carrying out the steps outlined in a plan with the end goal(s) in mind. These ideas are developed further during the brainstorming phase, and then put into action through the execution ... -
Influence of Tax Planning on Financial Performance of Small Scale Enterprises.A Survey of Small Scale Enterprises in Embu Central Business District
(KeMU, 2013-06)In order to ensure the efficiency and effectiveness of activities, reliability and compliance with applicable laws, small scale enterprises need to have adequate tax controls. The study sought to find out the extent to ... -
Influence of Work Environment on Employee Engagement of Central Government Ministries in Kenya, A Case of Meru County
(KeMU, 2020-11)Employee engagement continues to receive attention in empirical studies since it influences performance of organizations. The relationship between work environment and employee engagement was examined through descriptive ... -
Innovation Orientation and Firm Performance: The Role of Organizational Commitment among Commercial Banks in Meru County, Kenya
(KeMU, 2023-08)Organizations have come to the realization of the important role played by employees in creating and sustaining competitive advantage and in that regard, strive to maintain a committed workforce. The research sought to ... -
Institutional-Based Strategies for Enhancing Mobilization of Own-Source Revenue in Isiolo County
(KeMU, 2021-09)The government of Kenya has clear national fiscal policies and legislative frameworks that guide national revenue allocation in 47 counties. However, the allocated revenue is notably insufficient in meeting all financial ... -
Internet Marketing Strategies and Profitability of Selected Supermarkets in Kenya
(KeMU, 2021-12)Technology has become part of our daily lives every aspect of life revolves around it. Companies should therefore embrace technology to achieve competitive advantage in all its functions to strategically exploit emerging ...