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Influence of Marketing Strategies and Stakeholder’s Engagement on Sales Growth of Coffee Export in Kenya
(KeMU, 2023-09)
The Kenya coffee sector is dominated by small-scale production with smallholder farmers
controlling over seventy five percent of land under production. In July 2021, the number
of coffee sales in Kenya was recorded at ...
Influence of Financial Advisory Services on Access to Credit by Micro Enterprises in the Formal Sector in Kenya
(KeMU, 2023-08)
Access to credit from financial institutions for the purpose of financing state-regulated
micro-enterprises in Kenya has been largely based on personal judgement, resulting in
a lack of available credit from banks and ...
Influence of Knowledge Management Process on Performance of Financial Institutions in Mogadishu, Somalia
(KeMU, 2023-09)
The study of organizational effectiveness is given a lot of attention in business. The
phenomena, however, is complex and has several dimensions. Execution might be described
as a company's competence to produce beneficial ...
Debt Collection Strategy, Industry Rivalry and Customer Satisfaction in Financial Institutions in Somalia
(KeMU, 2023-08)
Customer satisfaction is an important indicator of an organization's performance. Customer satisfaction with financial institution’s products, services, and procedures is crucial because performance is central to strategic ...
Talent Management Strategies, Managerial Styles and Employee Retention in State Corporations in Mombasa, Kenya
(KeMU, 2023-08)
Over the years, employee turnover has persistently continued to be a major concern in most
State corporations in Kenya. Despite numerous research on employee retention strategies,
state corporations have been experiencing ...
Influence of Children Savings Accounts Attributes on Brand Loyalty among Commercial Banks in Kenya: Mediating Role of Savings Culture
(KeMU, 2023-08)
Financial institutions predominantly rely on marketing strategies to expand their markets
and retain their present customers. In banks performance specifically, customer retention
is observed through brand loyalty which ...