Browsing by Subject "communication"
Now showing items 1-2 of 2
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Implementing Business Strategy: A Critical Analysis on the Role of Strategic Communication among Parastatals in Kenya
(KeMU, 2018-02)A review of literature indicates that strategy implementation is an important component of strategic management process. There still exists a high failure rate in the implementation of business strategy as a result of the ... -
MIDDLE LEVEL MANAGEMENT ROLE IN CHAMPIONING ALTERNATIVES AND STRATEGY IMPLEMENTATION AMONG INSURANCE COMPANIES IN KENYA
(International Academic Journal of Human Resource and Business Administration, 2022-03)Middle level managers have a significant role in organizational strategic outcomes and activities particularly implementation of strategy. Middle level managers gather information and make sense of it in line with any ...